Design an end-to-end GTM strategy across all phases of a token launch, leaving you with the know-how to safely and successfully launch your own token economy.

Orchestrate partners: KOLs, market makers, launchpads, and map agreements, liquidity targets, and role clarity to avoid cross-contract clashes.

Ship the tech stack and controls: minting/audits, vesting, staking then scale through the first 30 days and across market cycles.

Program Overview

This program is the practical, step-by-step launch plan for token issuers. You’ll start by setting foundations, company structure, tokenomics, and positioning, then build a three-phase GTM: Phase 1 credibility signals and community metrics, Phase 2 momentum stacking (tight 2–3-week narrative and partner cadence), and Phase 3 value capture at listing. You’ll operationalise partner strategy (KOLs, launchpads, market makers) and contract mapping so one agreement can’t blow up another, while targeting spreads, depth, and <2% price-impact liquidity bands. Then we implement the tech stack, audited token, vesting and staking platforms and run the TGE checklist (mods, bot protection, claiming, liquidity). Finally, you’ll execute post-listing growth and scale through market cycles with product-led utility and treasury discipline.

Course Curriculum

8 Chapters · 87 Lessons

  1. 1

    Laying the Foundations

    1. (Included in full purchase)

      Formation, Creation & Structure of Legals, Compliance & Incorporation

    2. (Included in full purchase)

      Video 1 - Formation, Creation & Structure of Legals, Compliance & Incorporation

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Tokenomics Fundamentals

    5. (Included in full purchase)

      Quiz 2

    6. (Included in full purchase)

      Video 2 - Tokenomics Fundamentals

  2. 2

    Communication & Positioning

    1. (Included in full purchase)

      Corporate Communication

    2. (Included in full purchase)

      Video 1 - Corporate Communication

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Project Positioning

    5. (Included in full purchase)

      Video 2 - Project Positioning

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      Different Tiered Launch Types & Why They Matter

    8. (Included in full purchase)

      Video 3 - Different Tiered Launch Types & Why They Matter

    9. (Included in full purchase)

      Quiz 3

  3. 3

    Strategy Planning & Marketing Phases

    1. (Included in full purchase)

      GTM Strategy

    2. (Included in full purchase)

      Video 1 - GTM Strategy

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Phase 1 Marketing Overview: Awareness Campaigns

    5. (Included in full purchase)

      Video 2 - Phase 1 Marketing Overview: Awareness Campaigns

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      Phase 2 Marketing Overview: High Value Community

    8. (Included in full purchase)

      Video 3 - Phase 2 Marketing Overview: High Value Community

    9. (Included in full purchase)

      Quiz 3

    10. (Included in full purchase)

      Phase 3 Marketing Overview: Token Buyers

    11. (Included in full purchase)

      Video 4 - Phase 3 Marketing Overview: Token Buyers

    12. (Included in full purchase)

      Quiz 4

  4. 4

    The First Sprint: Traction

    1. (Included in full purchase)

      Phase 1 Marketing Execution

    2. (Included in full purchase)

      Video 1 - Phase 1 Marketing Execution

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Partner Selection

    5. (Included in full purchase)

      Video 2 - Partner Selection

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      Key Traction Points

    8. (Included in full purchase)

      Video 3 - Key Traction Points

    9. (Included in full purchase)

      Quiz 3

  5. 5

    The Second Sprint: Pre-Launch Steps

    1. (Included in full purchase)

      Capital Commitments

    2. (Included in full purchase)

      Video 1 - Capital Commitments

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Market Makers

    5. (Included in full purchase)

      Video 2 - Market Makers

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      Launch Partner Agreements

    8. (Included in full purchase)

      Video 3 - Launch Partner Agreements

    9. (Included in full purchase)

      Quiz 3

    10. (Included in full purchase)

      Phase 2 Marketing Execution

    11. (Included in full purchase)

      Video 4 - Phase 2 Marketing Execution

    12. (Included in full purchase)

      Quiz 4

  6. 6

    The Technical Side

    1. (Included in full purchase)

      Token Minting & Audits

    2. (Included in full purchase)

      Video 1 - Token Minting & Audits

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Vesting Platform

    5. (Included in full purchase)

      Video 2 - Vesting Platform

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      Staking Platform

    8. (Included in full purchase)

      Video 3 - Staking Platform

    9. (Included in full purchase)

      Quiz 3

  7. 7

    The Third Sprint: Your TGE

    1. (Included in full purchase)

      The Main Event

    2. (Included in full purchase)

      Video 1 - The Main Event

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Your TGE & First 30 Days

    5. (Included in full purchase)

      Video 2 - Your TGE & First 30 Days

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      Phase 3 Marketing & Uplisting Strategies

    8. (Included in full purchase)

      Video 3 - Phase 3 Marketing & Uplisting Strategies

    9. (Included in full purchase)

      Quiz 3

    10. (Included in full purchase)

      Phase 3 Marketing Execution

    11. (Included in full purchase)

      Video 4 - Phase 3 Marketing Execution

    12. (Included in full purchase)

      Quiz 4

    13. (Included in full purchase)

      Revenue Generation via Token Sales

    14. (Included in full purchase)

      Video 5 - Revenue Generation via Token Sales

    15. (Included in full purchase)

      Quiz 5

  8. 8

    User Adoption & Global Scale

    1. (Included in full purchase)

      Introduction to User Adoption & Global Scale

    2. (Included in full purchase)

      Video 1 - Introduction to User Adoption & Global Scale

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Product in Focus

    5. (Included in full purchase)

      Video 2 - Product in Focus

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      Project Partners & Continuation

    8. (Included in full purchase)

      Video 3 - Project Partners & Continuation

    9. (Included in full purchase)

      Quiz 3

    10. (Included in full purchase)

      Merging Token Economies With Operating Businesses

    11. (Included in full purchase)

      Video 4 - Merging Token Economies With Operating Businesses

    12. (Included in full purchase)

      Quiz 4

    13. (Included in full purchase)

      The Continuation of Your Market

    14. (Included in full purchase)

      Video 5 - The Continuation of Your Market

    15. (Included in full purchase)

      Quiz 5

Skills Gained & Business Application

You’ll leave with a complete operating system for token launches. Build signal-rich Phase 1 foundations (traffic in KYC-eligible regions, credible partners, community targets) that exchanges and investors recognise. Engineer Phase 2 momentum by tightly stacking listings, announcements, and premium KOL penetration into conversion-ready groups. Run Phase 3 value capture: staking and fresh KOL rotations, trending campaigns, and uplistings. Implement partner operations with market-maker models (Option vs P&L), data-driven KOL management, and mapped contract stacks to avoid conflicts. Ship the tech: audited token, claiming/vesting, staking, multisig/timelocks, and live comms/mods at TGE with <2% price-impact liquidity targets. Close the loop with first-30-day roadmaps and cycle-aware treasury discipline so momentum converts into durable users and revenue.

Who This Program Is Ideal For

✓ Founders, CFO/Treasury & strategy leads: Choose round mix (seed/private/community/KOL/public), set caps/vesting, and run ring-fenced, cycle-aware treasury ops. ✓ GTM/marketing & KOL managers: Hit Phase-1 signal metrics, execute premium KOL penetration, and build conversion-ready groups for Phase-2/launch. ✓ Exchange relations & market ops: Coordinate with MMs on spreads/depth, liquidity provisioning, and uplisting strategy; enforce bot-resistant comms and live moderation. ✓ Legal, compliance & policy: Map ICO/IDO obligations and KYC/AML, and align all launch contracts and SLAs to one master timeline to prevent conflicts. ✓ Product/token engineers & platform ops: Deliver audited contracts, claiming/vesting/staking platforms, and incident-resistant TGE runbooks (multisigs, timelocks, monitoring). ✓ Investor relations & community leads: Prove traction with geo-fit traffic, partner proofs, and healthy community ratios; rotate KOLs and trend tactically post-listing.

Become A Certified Token Issuer

Graduates earn the Certified Token Issuer credential with frameworks, checklists, templates, and KPIs to plan, launch, and scale a token economy, credibly, compliantly, and with repeatable execution across cycles.

$2,000.00

Enroll Now