Explain Web3 ownership, wallets vs accounts, and token portability and why provenance and user-controlled custody matter.

Select appropriate token standards and smart-contract patterns to deliver interoperable utility, automation, and enterprise-grade controls.

Build a go-to-market and financing plan using direct incentives, pay-per-action pricing, and compliant decentralized fundraising models.

Program Overview

This program consolidates Web3 enterprise essentials: verifiable digital ownership, token standards, smart contracts, and the business playbooks that turn them into outcomes. We start with the ownership shift, wallets over platform accounts, portability over platform lock-in, then map which token standards (ERC-20/721/1155/4626) and smart-contract patterns enable interoperable, auditable products. Next, we translate strategy to execution with direct incentivization and pay-per-action models, operational innovation via shared ledgers and automation, and a readiness framework to pick the right pilot. Finally, we cover non-dilutive and decentralized fundraising (ICOs/IDOs/STOs), token supply and vesting, and compliance trade-offs so launches withstand regulatory review.

Course Curriculum

7 Chapters · 95 Lessons

  1. 1

    The Ownership Concept

    1. (Included in full purchase)

      Introducing the Ownership Concept

    2. (Included in full purchase)

      Video 1 - Introducing the Ownership Concept

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      NFT's

    5. (Included in full purchase)

      Video 2 - NFT's

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      Tokens

    8. (Included in full purchase)

      Video 3 - Tokens

    9. (Included in full purchase)

      Quiz 3

    10. (Included in full purchase)

      dApp's

    11. (Included in full purchase)

      Video 4 - dApp's

    12. (Included in full purchase)

      Quiz 4

    13. (Included in full purchase)

      DAO's

    14. (Included in full purchase)

      Video 5 - DAO's

    15. (Included in full purchase)

      Quiz 5

  2. 2

    Token Standards

    1. (Included in full purchase)

      The Evolution of ERC Standards

    2. (Included in full purchase)

      Video 1 - The Evolution of ERC Standards

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Advanced Implementation and Hybrid Models

    5. (Included in full purchase)

      Video 2 - Advanced Implementation and Hybrid Models

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      Challenges in Token Standard Adoption

    8. (Included in full purchase)

      Video 3 - Challenges in Token Standard Adoption

    9. (Included in full purchase)

      Quiz 3

    10. (Included in full purchase)

      The Future of Token Standards

    11. (Included in full purchase)

      Video 4 - The Future of Token Standards

    12. (Included in full purchase)

      Quiz 4

  3. 3

    How Smart Contracts Work

    1. (Included in full purchase)

      The Mechanisms Behind Smart Contracts

    2. (Included in full purchase)

      Video 1 - The Mechanisms Behind Smart Contracts

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Automating Transactions and Agreements

    5. (Included in full purchase)

      Video 2 - Automating Transactions and Agreements

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      Examples of Smart Contract Applications

    8. (Included in full purchase)

      Video 3 - Examples of Smart Contract Applications

    9. (Included in full purchase)

      Quiz 3

    10. (Included in full purchase)

      Challenges and Limitations of Smart Contracts

    11. (Included in full purchase)

      Video 4 - Challenges and Limitations of Smart Contract

    12. (Included in full purchase)

      Quiz 4

    13. (Included in full purchase)

      Innovations & The Future of Smart Contracts

    14. (Included in full purchase)

      Video 5 - Innovations & The Future of Smart Contracts

    15. (Included in full purchase)

      Quiz 5

  4. 4

    Business Innovation Leveraging Web3

    1. (Included in full purchase)

      The Variation of Web3 in Business

    2. (Included in full purchase)

      Video 1 - The Variation of Web3 in Business

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Direct Incentivization Mechanisms

    5. (Included in full purchase)

      Video 2 - Direct Incentivization Mechanisms

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      Pay-Per-Action Models

    8. (Included in full purchase)

      Video 3 - Pay-Per-Action Models

    9. (Included in full purchase)

      Quiz 3

    10. (Included in full purchase)

      Business Tokenization

    11. (Included in full purchase)

      Video 4 - Business Tokenization

    12. (Included in full purchase)

      Quiz 4

    13. (Included in full purchase)

      Operational Innovation

    14. (Included in full purchase)

      Video 5 - Operational Innovation

    15. (Included in full purchase)

      Quiz 5

  5. 5

    Applying Web3 in your Business: A Telecommunications Communications Case Study

    1. (Included in full purchase)

      Introduction to the Telecommunications Case Study Video

    2. (Included in full purchase)

      Tokenized Usage & Incentives (Video SubSection Only)

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Token Interoperability & Ecosystem Integration (Video SubSection Only)

    5. (Included in full purchase)

      Quiz 2

    6. (Included in full purchase)

      Tokenized Infrastructure (Video SubSection Only)

    7. (Included in full purchase)

      Quiz 3

    8. (Included in full purchase)

      Internal Token Economy (Video SubSection Only)

    9. (Included in full purchase)

      Quiz 4

    10. (Included in full purchase)

      The DAI Test: How to Spot Your Web3 Opportunity

    11. (Included in full purchase)

      The DAI Test: How to Spot Your Web3 Opportunity - Video

  6. 6

    The Result of Implementing Web3

    1. (Included in full purchase)

      Non-Dilutive Fundraising

    2. (Included in full purchase)

      Video 1 - Non-Dilutive Fundraising

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      Customer Engagement

    5. (Included in full purchase)

      Video 2 - Customer Engagement

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      New Revenue Streams

    8. (Included in full purchase)

      Video 3 - New Revenue Streams

    9. (Included in full purchase)

      Quiz 3

    10. (Included in full purchase)

      Scalability & Growth

    11. (Included in full purchase)

      Video 4 - Scalability & Growth

    12. (Included in full purchase)

      Quiz 4

  7. 7

    Decentralized Fundraising

    1. (Included in full purchase)

      BlockDag & Loveable

    2. (Included in full purchase)

      Video 1 - BlockDag & Loveable

    3. (Included in full purchase)

      Quiz 1

    4. (Included in full purchase)

      ICO’s: What are they?

    5. (Included in full purchase)

      Video 2 - ICO’s: What are they?

    6. (Included in full purchase)

      Quiz 2

    7. (Included in full purchase)

      ICO’s vs IDO’s vs STO’s

    8. (Included in full purchase)

      Video 3 - ICO’s vs IDO’s vs STO’s

    9. (Included in full purchase)

      Quiz 3

    10. (Included in full purchase)

      Regulation & Compliance

    11. (Included in full purchase)

      Video 4 - Regulation & Compliance

    12. (Included in full purchase)

      Quiz 4

    13. (Included in full purchase)

      Planning a Sustainable Token Raise

    14. (Included in full purchase)

      Video 5 - Planning a Sustainable Token Raise

    15. (Included in full purchase)

      Quiz 5

Skills Gained & Business Application

You’ll leave with a strategist’s toolkit to apply Web3 where it moves revenue, margin, and trust. Frame ownership correctly (wallets, keys, portability) and choose standards that guarantee interoperability across wallets, marketplaces, and partners. Specify smart-contract designs that are deterministic, transparent, and composable, while addressing limits, oracles, and upgrade trade-offs. Build direct-incentive and pay-per-action mechanics to reduce CAC, improve LTV, and automate partner economics; then score organisational readiness and select pilots with the D.A.I. Test. Operationally, deploy shared-ledger workflows and SLA automation for auditability and faster settlement. For financing, design compliant token raises with clear allocations, caps, and vesting that align insiders and communities. The result: credible pilots, measurable KPIs, and an enterprise-ready roadmap.

Who Is This Program Ideal For

✓ Heads of Strategy / Corporate Innovation: Pick integration patterns and design-axis posture (custody, governance, data, identity, payments) to minimise friction and maximise network effects. ✓ Product Managers & Solution Architects: Translate utility into requirements, choose token standards, wallet flows, and contract patterns; plan interoperability across ecosystems. ✓ Growth, Partnerships & Loyalty Leads: Launch direct-incentive/loyalty programs and pay-per-action pricing that compound engagement and enable partner co-marketing on shared rails. ✓ COO / Operations & Procurement: Implement shared-ledger processes and SLA smart-contract payouts; add sustainability incentives and supply-chain traceability. ✓ CFO, RevOps & Treasury: Model token liabilities, vesting overhang, and pricing; structure non-dilutive/decentralized raises with clear caps and disclosures. ✓ Legal, Risk & Compliance: Map ICO/IDO/STO obligations, KYC/AML, and transfer-restriction needs; evaluate programmable compliance standards for enterprise tokens.

Become A Certified Web3 Strategist

Graduates earn the Certified Web3 Strategist credential plus playbooks: ownership & standards checklists, contract-design briefs, D.A.I. readiness scorecards, incentive/pricing templates, and compliant fundraising runbooks to move from pilot to scaled Web3 value.

$1,500.00

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